When Google Analytics processes data, one of the main tasks it completes is organizing hits into:
A. users and sessions
B. registered users and non-registered users
C. purchasers and browsers
D. sessions and purchasers
When Google Analytics processes data, one of the main tasks it completes is organizing hits into:
A. users and sessions
B. registered users and non-registered users
C. purchasers and browsers
D. sessions and purchasers
For standard users (users of Google Analytics free version) , session sampling occurs at
A. Property Level
B. View Level
C. Account level
D. Can be customized by Admin
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You want to explore traffic metrics by gender and age. Which of the following reports will you use?
A. Behavior
B. Conversion
C. Audience
D. Acquisition
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What does Google Analytics call a URL that passes parameters of useful information for reporting?
A. Page view
B. Hit
C. Dimension
D. Metrics
E. Session
Which of the following Behavior metrics shows the number of sessions that included a view of a page?
A. Visits
B. Unique Pageviews
C. Pageviews
D. Bounce rate
You want to know whether button X is clicked more often than button Y. Which of the following would you use?
A. Events
B. Page Views
C. Intelligence
D. Real-Time
Which of the following are valid scopes for dimensions in Google Analytics?
A. user level, campaign level, session level, hit level
B. hit level, campaign level, session level, hit level
C. session level, hit level, page level
D. user level, session level, hit level
E. None of the above
Which of the following suggests that a website is performing poorly?
A. Bounce Rate > 90%
B. Bounce Rate < 90% C. % New Visits > 90%
D. % New Visits < 90%
E. None of these
What does the “Users” metric measure?
A. The total number of visits to your website
B. Users that had at least one session on your site in the given date range
C. Users that visited the homepage of your website
D. Users who have registered on you site
Which of the following criteria can be used for creating segments in Google Analytics? Select all the apply.
A. Dimensions
B. Metrics
C. User actions
D. Session Dates