Google Tag Manager – Go from Zero To Hero

Feb 21st – 10:00 AM – 4:00 PM – Online – Instructor lead

Signup for this course by 2/11 and save $100 – https://www.eventbrite.com/e/google-tag-manager-zero-to-hero-online-tickets-55889392678

In this course you will learn

  1. Fundamentals and Essentials of Tag Manger (Applies to any tag manager)
  2. Signing up for Google Tag Manager
  3. Details of Google Tag Manager Interface
  4. How to setup Google Tag Manager for Google Analytics and track page views
  5. How to setup external link tracking as Events in Google Analytics via Google Tag Manager
  6. How to setup Button click tracking in Google Analytics
  7. Track JavaScript errors using Google Tag Manager ( GTM)
  8. Deploy GTM in WordPress
  9. Understand and use Data Layer in Google Tag Manager
  10. Pushing dynamic values and custom event in DataLayer
  11. Deploy Facebook Conversion and Re-targeting Pixel to drive higher conversions
  12. Facebook event tracking to track specific actions on your site and create targeted list based on those actions.
  13. Measuring page scroll depth – see how far users scroll on long and wide pages.
  14. Tracking if users look at particular elements such as section, image, banner etc on the page
  15. Track user engagement with YouTube videos embedded on your pages.

 

Schedule

  1. Feb 21st – 10:00 AM – 4:00 PM – Online – Signup for this course by 2/11 and save $100 – https://www.eventbrite.com/e/google-tag-manager-zero-to-hero-online-tickets-55889392678
  2. Classes added every month. Watch this space for next months class.
  3. Request a quote for in-person workshop in your office.