Google Tag Manager – Go from Zero To Hero
Feb 21st – 10:00 AM – 4:00 PM – Online – Instructor lead
Signup for this course by 2/11 and save $100 – https://www.eventbrite.com/e/google-tag-manager-zero-to-hero-online-tickets-55889392678
In this course you will learn
- Fundamentals and Essentials of Tag Manger (Applies to any tag manager)
- Signing up for Google Tag Manager
- Details of Google Tag Manager Interface
- How to setup Google Tag Manager for Google Analytics and track page views
- How to setup external link tracking as Events in Google Analytics via Google Tag Manager
- How to setup Button click tracking in Google Analytics
- Deploy GTM in WordPress
- Understand and use Data Layer in Google Tag Manager
- Pushing dynamic values and custom event in DataLayer
- Deploy Facebook Conversion and Re-targeting Pixel to drive higher conversions
- Facebook event tracking to track specific actions on your site and create targeted list based on those actions.
- Measuring page scroll depth – see how far users scroll on long and wide pages.
- Tracking if users look at particular elements such as section, image, banner etc on the page
- Track user engagement with YouTube videos embedded on your pages.
- Feb 21st – 10:00 AM – 4:00 PM – Online – Signup for this course by 2/11 and save $100 – https://www.eventbrite.com/e/google-tag-manager-zero-to-hero-online-tickets-55889392678
- Classes added every month. Watch this space for next months class.
- Request a quote for in-person workshop in your office.